Client Overview
The client is the UK’s leading automotive manufacturer and has a dealership spread across 53 locations.
Business Challenge
The client required higher customer engagement in the dealership. As they faced challenges with customer engagement, they preferred to have customer’s issues resolved electronically with less manpower.
Solution Highlights
Our solution provides access to information and applications for communication to lead an effective customer service empowered by user-friendly interactive bots. Our interface provides information reading, content printing, product search and locating, promotion, and campaign introduction services allowing the customer to participate in campaigns through this platform.
Benefits
The customer was able to achieve significant efficiency and value in their trade promotion management related processes, and derived the following benefits:
- Increase in customer satisfaction, leading to lower churn and increased profit margins
- Provide personal and proactive customer service
- Deepen relationships and remains relevant to the customer
- Reduce costs by providing a single source of clean, integrated service
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